{"product_id":"built-strength-og-series-seated-vertical-mid-row-new","title":"BUILT Strength ‘OG’ Series Seated Vertical Mid Row (New)","description":"\u003ch1\u003eBUILT Strength 'OG' Series Seated Vertical Mid Row (New)\u003c\/h1\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003e\n  The BUILT Strength OG Series Seated Vertical Mid Row is a commercial-grade plate-loaded rowing machine engineered to deliver two distinct training stimuli from a single station. In the seated position, the adjustable angled chest pad braces the torso for strict back isolation, placing the full load on the lats, traps, and rhomboids with no lower back involvement. Switch to the standing position and the same machine becomes a functional pulling exercise that recruits trunk stabilizers and core musculature alongside the primary back muscles.\n\u003c\/p\u003e\n\u003cp\u003e\n  Rotating handles allow the wrists to supinate naturally through the full pulling arc, eliminating forearm and grip tension so the target muscles work harder from start to finish. Plate-loaded resistance starts at 10 lb per arm and scales without limit, making this machine equally at home in a serious home gym or a high-traffic commercial facility. Built on an 11-gauge steel frame, the OG Series Mid Row is designed to hold up under heavy daily use for years to come.\n\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSeated or Standing Rowing:\u003c\/strong\u003e Two distinct training positions from one machine - seated against the chest pad for strict back isolation, or standing for greater trunk and core engagement.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRotating Handles:\u003c\/strong\u003e Handles rotate to allow natural wrist supination through the full pulling arc, reducing forearm and wrist tension and maximizing lat, trap, and rhomboid activation.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eAdjustable Angled Chest Pad:\u003c\/strong\u003e Angled pad adjusts to fit each user's body proportions, bracing the torso and removing lower back involvement during seated rows.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePlate-Loaded Resistance - No Stack Ceiling:\u003c\/strong\u003e Starts at 10 lb per arm for warm-up and technique work, with Olympic plate loading providing unlimited progressive overload for long-term strength development.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e11-Gauge (3mm) Steel Frame:\u003c\/strong\u003e Heavy-duty frame construction built to handle commercial-level loads and daily use without flex or fatigue.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePrimary Muscles Targeted - Lats, Rhomboids, Traps:\u003c\/strong\u003e Directly targets the latissimus dorsi, rhomboids, and trapezius for comprehensive back development.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSecondary Muscle Engagement:\u003c\/strong\u003e Also recruits rear deltoids, biceps brachii, teres major, and core depending on position selected.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e10 lb Per Arm Starting Weight:\u003c\/strong\u003e Low starting resistance accommodates warm-up sets, technique work, and lighter training days without bottoming out on a weight stack.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCompact Footprint - 56\" x 58\" x 50\":\u003c\/strong\u003e Relatively contained footprint for a dual-function commercial rowing machine, fitting into home gyms and smaller commercial spaces alike.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e1-Year Parts \u0026amp; Labor Warranty - Lifetime Frame:\u003c\/strong\u003e Backed by a 1-year parts and labor warranty with lifetime frame coverage; extended coverage available at purchase.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003chr\u003e\n\u003ch2\u003eShipping\u003c\/h2\u003e\nPlease email us at service@omahasportsandgames.com for a delivery ETA or to confirm shipping details.\n\n\u003chr\u003e \n\u003ch2\u003eWhat's Included\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eBUILT Strength OG Series Seated Vertical Mid Row machine\u003c\/li\u003e\n  \u003cli\u003eAssembly manual\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eWhy You'll Love It\u003c\/h2\u003e\n\u003cp\u003e\n  The BUILT Strength OG Series Seated Vertical Mid Row is the kind of equipment that serious athletes and facility managers choose when they want performance without compromise. The ability to train seated or standing from a single station means you get more training variety without dedicating more floor space - a major advantage in any gym layout. Plate-loaded resistance means there is no weight stack ceiling to outgrow, keeping this machine relevant no matter how strong your athletes become.\n\u003c\/p\u003e\n\u003cp\u003e\n  The rotating handle design is a detail that makes a real difference over the long haul - natural wrist movement means less joint stress and more consistent muscle engagement session after session. Built on an 11-gauge steel frame and backed by a lifetime frame warranty, this machine is engineered to stay in service for years with minimal maintenance. Whether you are outfitting a private training studio, a school weight room, or a dedicated home gym, the OG Series Mid Row delivers commercial-grade quality that holds up to the demands of daily use.\n\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eProduct Specifications\u003c\/h2\u003e\n\u003cdiv class=\"custom-product-faq\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003e\u003cstrong\u003eView Product Specs\u003c\/strong\u003e\u003c\/summary\u003e\n\u003ctable border=\"1\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth\u003eDimensions (L x W x H)\u003c\/th\u003e\n\u003ctd\u003e56\" x 58\" x 50\"\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eTotal Weight\u003c\/th\u003e\n\u003ctd\u003e331 lb\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eStarting Weight\u003c\/th\u003e\n\u003ctd\u003e10 lb per arm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eResistance Type\u003c\/th\u003e\n\u003ctd\u003ePlate-loaded (no stack ceiling)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eFrame Material\u003c\/th\u003e\n\u003ctd\u003e11-Gauge (3mm) Steel\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eDesign \u0026amp; Adjustability\u003c\/th\u003e\n\u003ctd\u003eSeated \u0026amp; standing positions, rotating handles, adjustable angled chest pad\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eCondition\u003c\/th\u003e\n\u003ctd\u003eNew\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eSeries\u003c\/th\u003e\n\u003ctd\u003eOG Series - BUILT Strength\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eWarranty\u003c\/th\u003e\n\u003ctd\u003e1 Year Parts \u0026amp; Labor, Lifetime Frame\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eShipping\u003c\/th\u003e\n\u003ctd\u003eCrated with assembly manual; driveway delivery or inside delivery \u0026amp; assembly available\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eAssembly Required\u003c\/th\u003e\n\u003ctd\u003eYes - assembly manual included; professional inside delivery \u0026amp; assembly available at checkout\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003ePlates Included\u003c\/th\u003e\n\u003ctd\u003eNo - accepts standard 2\" Olympic plates (sold separately)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003cdiv class=\"custom-product-faq\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eDo I need to buy Olympic plates separately?\u003c\/summary\u003e\n\u003cp class=\"faq-content\"\u003eYes - the OG Series Seated Vertical Mid Row is plate-loaded and accepts standard 2\" Olympic plates, which are sold separately. The machine starts at 10 lb per arm with the included starting weight, and you can add Olympic plates to progressively increase resistance without any stack ceiling.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhat is the difference between the seated and standing positions?\u003c\/summary\u003e\n\u003cp class=\"faq-content\"\u003eIn the seated position, your torso is braced against the adjustable angled chest pad, which isolates the back muscles - lats, traps, and rhomboids - by removing lower back involvement entirely. In the standing position, the chest pad is not used, which introduces trunk stabilizers and core muscles into the movement for a more functional pulling pattern. Both positions target the same primary back muscles, but with different levels of core and stabilizer engagement.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow does this machine ship and does it require assembly?\u003c\/summary\u003e\n\u003cp class=\"faq-content\"\u003eThe OG Series Mid Row ships crated with an assembly manual included. You can choose standard driveway freight delivery, where the carrier lowers the crated machine to your curb or driveway using a liftgate and moving it inside is your responsibility. Alternatively, inside delivery and assembly is available at checkout - the delivery team will bring the machine into your room, assemble it, test it, and remove all packaging.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhat warranty is included with this machine?\u003c\/summary\u003e\n\u003cp class=\"faq-content\"\u003eThe OG Series Seated Vertical Mid Row includes a 1-year parts and labor warranty plus a lifetime frame warranty, with coverage starting on the date of delivery. Extended warranty options (up to 3 years total parts and labor coverage) are available for purchase at checkout before the machine ships.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow do I adjust the chest pad to fit my body?\u003c\/summary\u003e\n\u003cp class=\"faq-content\"\u003eThe angled chest pad on the OG Series Mid Row is adjustable to accommodate different user heights and body proportions. Adjustment is done via tool-free positioning pins, allowing quick repositioning between users. The goal of the adjustment is to ensure the pad braces your torso correctly so all of the pulling load stays on your back muscles rather than your lower back.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eIs this machine suitable for a home gym or is it commercial only?\u003c\/summary\u003e\n\u003cp class=\"faq-content\"\u003eThe BUILT Strength OG Series is built to commercial standards with an 11-gauge steel frame and is appropriate for both serious home gyms and commercial facilities. Its footprint of 56\" x 58\" is manageable for a dedicated home gym space, and the plate-loaded design means it will never limit your progress as your strength increases. Many home gym owners choose this machine precisely because it delivers the same durability and feel as the equipment found in top commercial gyms.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"CTX Home Gyms","offers":[{"title":"Ember Fusion","offer_id":56086417310001,"sku":"SA1602","price":2795.0,"currency_code":"USD","in_stock":true},{"title":"Stealth","offer_id":56086417342769,"sku":"SA1602-B","price":3045.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1724\/7681\/files\/SA1602__BUILT-Strength-OG-Series-Seated-Vertical-Mid-Row-New__media-01_f6c4394c-3494-4791-913e-cf23cfb82453.png?v=1788359537","url":"https:\/\/omahasportsandgames.com\/products\/built-strength-og-series-seated-vertical-mid-row-new","provider":"Omaha Sports \u0026 Games","version":"1.0","type":"link"}