{"product_id":"built-strength-og-series-deep-pec-fly-new","title":"BUILT Strength 'OG’ Series Deep Pec Fly (New)","description":"\u003ch1\u003eBUILT Strength 'OG' Series Deep Pec Fly (New)\u003c\/h1\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003e\nThe BUILT Strength OG Series Deep Pec Fly is a commercial-grade plate-loaded chest machine engineered around one defining feature: a lumbar-curved bench that opens the chest into the ideal arch position for a truly deep pectoral stretch. Unlike a flat bench fly — which punishes the shoulder capsule at full depth — the curved profile supports the spine and lets the pecs load through their complete range of motion. Rotating knurled handles allow the wrists and shoulders to track naturally through the entire fly arc, eliminating the wrist-lock tension that fixed handles force on the joint at depth.\n\u003c\/p\u003e\n\u003cp\u003e\nPlate-loaded and mechanically tuned to 25 lb plates per arm, the resistance curve is optimized specifically for smooth, consistent tension through the deepest part of the movement. An easily adjustable seat ensures correct shoulder-joint positioning for athletes of all sizes without any complex setup. This machine is purpose-built for serious home gyms, private training studios, and any facility that demands premium chest development equipment.\n\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eLumbar-Curved Bench:\u003c\/strong\u003e The curved bench profile supports the spine and opens the chest into the ideal arch for a deep pectoral stretch - delivering greater range of motion than a flat bench fly without overloading the shoulder capsule.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRotating Knurled Handles:\u003c\/strong\u003e Handles rotate freely, allowing wrists and shoulders to move naturally through the full fly arc and eliminating the wrist-lock tension that fixed handles create at depth.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePlate-Loaded Design - Optimized for 25 lb Plates:\u003c\/strong\u003e Starts at 10 lb per arm and is mechanically tuned to 25 lb Olympic plates for smooth, consistent resistance through the deepest range of the fly.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eEasily Adjustable Seat:\u003c\/strong\u003e Tool-free seat adjustment positions the shoulder joint correctly relative to the fly arc for consistent pectoral targeting across users of all sizes.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePec Fly Depth Optimization:\u003c\/strong\u003e The entire mechanical design - bench curve, handle rotation, and resistance curve - is purpose-engineered to maximize pectoralis major and minor activation at the bottom of the fly arc.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eTargeted Muscle Groups:\u003c\/strong\u003e Primarily targets the Pectoralis Major and Pectoralis Minor, with secondary engagement of the Anterior Deltoids, Serratus Anterior, and Coracobrachialis.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCommercial-Grade Construction:\u003c\/strong\u003e Built to BUILT Strength OG Series standards - designed for repeated heavy use in demanding gym environments.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003e1 Year Parts \u0026amp; Labor Warranty + Lifetime Frame:\u003c\/strong\u003e Covered from the date of delivery, with extended warranty options available at checkout.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCompact Footprint - 64\" x 39\" x 30\":\u003c\/strong\u003e Sized to fit efficiently in home gyms and studios without sacrificing range-of-motion or structural integrity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\n\n\u003ch2\u003eShipping\u003c\/h2\u003e\n\u003cp\u003ePlease email us at service@omahasportsandgames.com for a delivery ETA or to confirm shipping details.\u003c\/p\u003e\n\u003chr\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eWhat's Included\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eBUILT Strength OG Series Deep Pec Fly machine\u003c\/li\u003e\n  \u003cli\u003eAssembly manual\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003eNote: Olympic plates (2\" standard) are sold separately and are required for use.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eWhy You'll Love It\u003c\/h2\u003e\n\u003cp\u003e\nThe BUILT Strength OG Series Deep Pec Fly is the kind of machine that earns its place in a serious gym - coaches, strength trainers, and dedicated athletes all appreciate the difference a mechanically correct fly machine makes in chest development. The lumbar-curved bench is not a cosmetic detail; it is the foundation of an entirely safer and more effective pec fly movement, one that protects the shoulder while maximizing stretch. The rotating knurled handles make every rep feel smooth and natural, a quality that becomes obvious the moment you compare it to any fixed-handle alternative.\n\nPlate-loaded simplicity means no cables to fray and no weight stacks to limit your progression - just pure, honest resistance that you control. Whether you are outfitting a private training studio, a boutique gym, or a dedicated home training space, this machine delivers professional-grade performance at a price that makes sense. Backed by a 1-year parts and labor warranty with lifetime frame coverage and a 30-day return window, it is a confident investment in long-term chest strength.\n\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eProduct Specifications\u003c\/h2\u003e\n\u003cdiv class=\"custom-product-faq\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003e\u003cstrong\u003eView Product Specs\u003c\/strong\u003e\u003c\/summary\u003e\n\u003ctable border=\"1\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth\u003eDimensions (L x W x H)\u003c\/th\u003e\n\u003ctd\u003e64\" x 39\" x 30\"\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eTotal Weight\u003c\/th\u003e\n\u003ctd\u003e192 lb\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eStarting Weight\u003c\/th\u003e\n\u003ctd\u003e10 lb per arm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eResistance Type\u003c\/th\u003e\n\u003ctd\u003ePlate-loaded (optimized for 25 lb Olympic plates)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003ePlate Compatibility\u003c\/th\u003e\n\u003ctd\u003eStandard 2\" Olympic plates (sold separately)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eCondition\u003c\/th\u003e\n\u003ctd\u003eNew\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eSeries\u003c\/th\u003e\n\u003ctd\u003eOG Series - BUILT Strength\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eDesign \u0026amp; Adjustability\u003c\/th\u003e\n\u003ctd\u003eLumbar-curved bench, rotating knurled handles, adjustable seat\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eWarranty\u003c\/th\u003e\n\u003ctd\u003e1 Year Parts \u0026amp; Labor + Lifetime Frame (extended options available)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eShipping Method\u003c\/th\u003e\n\u003ctd\u003eCrated with assembly manual; driveway freight delivery or inside delivery \u0026amp; assembly available\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eAssembly Required\u003c\/th\u003e\n\u003ctd\u003eYes - assembly manual included; professional inside delivery and assembly available at checkout\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003cdiv class=\"custom-product-faq\"\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhat kind of plates does this machine require?\u003c\/summary\u003e\n\u003cp class=\"faq-content\"\u003eThe BUILT Strength OG Series Deep Pec Fly accepts standard 2\" Olympic plates, sold separately. The machine is mechanically optimized for 25 lb plates per arm for the smoothest resistance curve through the full fly arc, and starts at 10 lb per arm.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow does the lumbar-curved bench differ from a standard flat bench fly machine?\u003c\/summary\u003e\n\u003cp class=\"faq-content\"\u003eA flat bench fly places significant stress on the shoulder capsule as you reach the bottom of the arc at depth. The lumbar-curved bench on this machine supports the spine and opens the chest into a natural arch, allowing the pecs to stretch fully at the bottom of the movement without that shoulder strain - producing better muscle activation and a safer rep for your joints.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow does this machine ship, and do I need to assemble it?\u003c\/summary\u003e\n\u003cp class=\"faq-content\"\u003eThe Deep Pec Fly ships crated with an assembly manual. Standard delivery is driveway freight - a carrier uses a liftgate to bring the crate to your curb or driveway. If you prefer, inside delivery and assembly is available at checkout, where the team brings it in, assembles it, tests it, and removes all packaging. Assembly is required if you choose standard delivery.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhat warranty does this machine come with?\u003c\/summary\u003e\n\u003cp class=\"faq-content\"\u003eThis machine includes 1 year of parts and labor coverage plus a lifetime frame warranty, starting from the date of delivery. Extended protection plans covering up to 3 years total are available at checkout.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eCan I return or exchange this machine if it's not the right fit?\u003c\/summary\u003e\n\u003cp class=\"faq-content\"\u003eYes - there is a 30-day return and exchange window from the date of delivery. You can return it or exchange it for a different configuration. Return shipping is the customer's responsibility and a 15% restocking fee applies to preference returns. Any machine that arrives damaged or fails under warranty is handled separately with no restocking fee.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eIs this machine suitable for a home gym, or is it designed for commercial facilities?\u003c\/summary\u003e\n\u003cp class=\"faq-content\"\u003eBoth. The BUILT Strength OG Series is commercial-grade equipment built to handle heavy daily use, but its footprint (64\" x 39\" x 30\") and plate-loaded simplicity make it equally well-suited to serious home gyms and private training studios. If you want a chest fly machine that performs like a professional facility piece, this is it.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"CTX Home Gyms","offers":[{"title":"Ember Fusion","offer_id":56086384902449,"sku":"SA1614","price":1995.0,"currency_code":"USD","in_stock":true},{"title":"Stealth","offer_id":56086384935217,"sku":"SA1614-B","price":2245.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1724\/7681\/files\/SA1614-1.png?v=1788359434","url":"https:\/\/omahasportsandgames.com\/products\/built-strength-og-series-deep-pec-fly-new","provider":"Omaha Sports \u0026 Games","version":"1.0","type":"link"}